Monday 9 January 2017

NDM case study: News on the Tweet

1.Why are respected news brands good news for Twitter?

I believe that this is the case as users have the opportunity to join the debates that are being expressed by news brands and give their own input. It is also more entertaining for the audience and they're more likely to engage. 

2.Why in turn is Twitter good for respected news brands?

It gives users the license to connect and interact with everyone around the world, pass time but also allows the audience to know what's going on around the world. 

3.The report suggests that old and new media “are not, in fact, in direct competition, but often work extremely well together to enhance both the media eco-system and the consumer experience”. What evidence do they provide to support this idea? Do you agree with it?

I personally agree with this report due to the fact that they both benefit each other. This is the case of this citizen journalism would be used on BBC news at 6 to capture certain stories where journalists aren't able to go to. However there is some competition as old media is starting to die down due to the accessibility of new media. 

4.On page 24/25 of the report, the focus turns to 'gossip' or 'banter'. What example tweets from journalists are used to illustrate this?

‘’I reveal the shocking truth behind Jennifer Anistons new hair’’

5.Do you think the increasing amount of 'gossip' or 'banter' is harming the reputation of news and journalists?

I do believe that it is harming the reputation of news and journalist as it is seen to be dumbing down the media. This is the case as the news becomes more about the insight of celebrities life's rather than what's going on in the world which would mean things that we should be watching are less accessible because people want to know what the latest gossip story is.
6.What does the report say about trust in Twitter and journalists (look at pages 34-39)?

It says that Twitter should make sure that the News which is being published on the website is legit so that there can be some element of trust where the audience can go onto Twitter and know the stories aren't fake. 

7.Do you think new and digital media developments such as Twitter have had a positive or negative impact on traditional newspapers?

I strongly believe that digital media developments do have an negative  impact as traditional media is in decline and the news which is in newspapers is more regulated so it's more likely to be true rather than reading something online which could be false and people get false information.

8.Finally, how can we link this report to the vital current debate regarding fake news and Facebook? Do traditional news brands need protecting to ensure there are sources we can trust?

It is essential for Facebook to regulate their news better because people can't afford to be getting false information which happened during the US election. This will have a significant impact on people’s choices in society. If fake news surfaces the wrong individual its very unpredictable what they can do with the wrong information.


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